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A timeless conversation starter

The Artisan of Emotions - since 1860

The fact that Chopard embodies the audacity of watchmaking and jewellery is above all thanks to its state of mind : that of a family that for nearly 160 years has perpetuated the heritage of unbridled creativity combined with a pioneering entrepreneurial spirit.

Today, because the Scheufele family has managed to preserve its independence, it enjoys boundless freedom to invent precious and ethical creations imbued with contemporary charm, underpinned by mastery of ancestral crafts and a selection of the best materials.

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The core values of Chopard—the House with a big heart—have always been generosity and caring for others.

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